4 Ways To Create A Better Salon Experience For Your Clients
As salon owners we understand that you are always looking to improve. Whether that’s through your customer service or the products you carry, to always be evolving as a business can help you stand out amongst competitors and also retain your client base. In this article, we will be giving you our top tips for creating a better salon experience for your clients.
Greet On Arrival
Greeting salon clients on arrival is a must - this sets a friendly, attentive and knowledgeable prescient that can be further backed up by the high-quality service. It’s important to train staff to provide excellent customer service, and ensure that they are actively listening to a client’s needs and preferences from the moment they walk into the door. To ensure that you are offering a personalised and constant service, always greet your customers on arrival.
Inviting & Warm Atmosphere
Leading on from that, greeting customers at the door gives a welcoming first impression. You will want your salon to be inviting and warm - this can not only be represented through your language and how your team speaks to a client, but also through the space itself.
Firstly, maintaining a clean and organised salon space will ensure that your client is comfortable. Salons can also have the potential for being a hazardous space, with many sharp objects around. Not only is it crucial to keep your working environment organised for client comfort, but also, their safety.
It is also recommended to play soothing music in your salon. During a haircut, it’s not uncommon for a customer-facing conversation to take place. However, during those quiet intervals, it's a pleasant touch to have calming music playing in the background.
Efficient Scheduling & Booking
Either via your website or through the phone, having an efficient booking system is vital. An easy-to-use online booking system will allow clients to easily schedule appointments at their convenience, without having to physically come to the salon. This can minimise any unnecessary waiting times and allow for all other appointments to also run on time. Not only does this work really well in terms of new business, but also, it can be extremely beneficial for repeat business.
You can send appointment reminders via email or text, using the customers previously entered information. This will reduce any no-shows or late cancellations. With a booking system such as this, you can also give discounts for long-standing customers or allow them to opt for a loyalty program, where they can use your salon a number of times to get money off a recurring service.
High-Quality Products
High-quality products can help create a luxurious feel in your salon. When it comes to your hair, a towel’s quality is of the utmost importance.
Here at EcoTowels, we offer quality salon towels, which are perfect for both the customer and the planet. Our salon towels are available in two sizes and come in easily storable packs of 50. They feature an embossed fabric with a waffle-like texture, made from 100% natural ingredients, and they are easily disposable - what more could you ask for? EcoTowels are soft and gentle, which further emulates the luxurious feel your clients will be after.
How EcoTowels Can Help Create A Better Salon Experience
EcoTowels stand out as an environmentally conscious and luxurious choice. They strike the perfect balance between affordability and elevating the salon experience, benefiting both businesses and clients alike.
Not only are our towels the more practical solution, but they are also the more eco-friendly way forward. Created with sustainable materials and production methods, you can minimise your salon’s environmental footprint whilst also putting your customers experience at the forefront of your business.
EcoTowels truly add a touch of opulence to your salon by elevating the overall experience of your clients. The softness combined with the quality of the towels allow for the perception of your salon to be enhanced, allowing it to be presented as a space for premium self-care and beauty services. Moreover, the luxury of EcoTowels won’t break the bank, as they are a much more affordable option.
In essence, EcoTowels represent a win-win scenario. They reflect your commitment to the environment, enhance the client experience, and boost your business's value proposition, all while remaining cost-effective. Bring a touch of sustainability and quality to your salon with the help of EcoTowels.
